Free vs Paid: Website to Windows EXE (2026)
Can you convert a website to a Windows .exe for free? Yes — here is exactly what free gets you, what paid costs ($45 one-time), and an honest cost table comparing DIY Electron vs a no-code converter.
Can You Convert a Website to a Windows EXE for Free?
Yes — you can convert a website to a Windows .exe for free. WebsiteToApp's free desktop plan gives you 5 free builds total across your websites: paste your URL, pick Windows Desktop as the platform, and download a working .exe installer in minutes. The free build shows a WebsiteToApp watermark and runs as a 15-day trial; removing both permanently costs a flat $45 one-time — there is no subscription. The other genuinely free route is building it yourself with Electron, which costs $0 in tooling but requires Node.js, coding, and build configuration.
This guide lays out exactly what free gets you, what paid adds, and when DIY is worth it.
The Honest Cost Table
| Option | Upfront cost | Ongoing cost | Coding required | Watermark |
|---|---|---|---|---|
| WebsiteToApp Free plan | $0 | $0 | None | Yes + 15-day trial |
| WebsiteToApp Premium (desktop) | $45 one-time | $0 | None | No |
| DIY with Electron | $0 tooling | Your time (setup + maintenance) | Yes — Node.js + JavaScript | No |
| Custom desktop development | Developer rates | Ongoing maintenance | Yes — full project | No |
Two things worth spelling out:
- "Free" with a converter means watermarked. The free plan is a real, working .exe — the point is to test your site inside a desktop window before paying. All customization (icon, splash, colors) is available for testing.
- "Free" with Electron means your time. Electron itself costs nothing, but you write and maintain the wrapper: Node.js setup, build tooling, installer packaging, and updates. That is the trade the $45 one-time fee removes.
What the Free Plan Includes
- 5 free builds total across your websites
- Custom app icon, splash screen, and colors
- Fullscreen mode, system tray, custom window size
- Auto-updater and native notifications
- WebsiteToApp watermark and a 15-day trial (upgrade screen after)
What $45 One-Time Adds
The paid desktop plan removes the watermark and the trial limit — your .exe works forever with no renewal. It also includes:
- 5 rebuilds per month per website (your live site's content updates automatically without rebuilds — rebuilds are only for app-level changes like the icon or window settings)
- System tray with tray menu, custom title bar, multi-window support
- Kiosk mode, startup launch, custom window size
- Auto-updater and native notifications
If you ship app-level changes often, the optional Pro Monthly add-on ($9/month per app) raises rebuilds to 20 per month with a priority build queue — cancel anytime. Full details on the pricing page.
What the Generated EXE Is Like
The .exe is a native Windows installer: users double-click to install, and the app appears in the Start menu and can be pinned to the taskbar. The file is typically 50–80 MB (it includes the web rendering engine — comparable to other web-based desktop apps like Slack or VS Code), works on Windows 10 and 11 (64-bit), and only loads content from your specified URL. You can optionally code-sign it with your own certificate to remove Windows SmartScreen warnings.
When DIY Electron Makes Sense
Build it yourself if you need deep native integrations that a wrapper can't express, you already have Node.js developers on staff, and you're prepared to own installer packaging and update infrastructure. For everyone else — SaaS dashboards, internal tools, content sites, web apps that just need a desktop presence — a no-code converter gets the same WebView-in-a-window result in minutes instead of days.
Ready to try it? Start with the website to EXE converter or the broader website to desktop app page — both use the same free plan.
Frequently Asked Questions
Is there a completely free way to convert a website to an EXE?
Yes, two: WebsiteToApp's free plan (a real .exe with a watermark and 15-day trial — 5 free builds, no payment details needed) or building the wrapper yourself with Electron (free tooling, but you write and maintain the code).
How much does it cost to remove the watermark?
$45 one-time. That permanently removes the watermark and the trial limit for that app — there is no subscription and no renewal.
Do I have to rebuild the EXE when my website changes?
No. The app loads your live website, so content changes appear automatically. Rebuilds (5/month included on the paid plan) are only needed for app-level changes like the icon, name, or window settings.
Is this the same as Electron?
The concept is similar — a web app wrapped in a native window — but you don't write any code, set up Node.js, or configure build tools. You enter a URL and download the installer.
What Windows versions does the EXE support?
Windows 10 and Windows 11 (64-bit).
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Try it free: Convert your website to a Windows EXE — 5 free builds, no credit card required.
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*Related: Website to EXE Converter | Website to Windows Desktop App guide | View Pricing*